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Marketing Solutions Provider Relies on Tandberg Data RDX QuikStation for Automated Backup and Data Protection

TreeHouse Interactive deploys RDX removable disk library for dependable and easy-to-use backup in its development and production environments with more than 10TB of data

Banbury, UK, May 08, 2012, TreeHouse Interactive, a Utah-based company that develops and sells a suite of powerful marketing solutions and services that work in conjunction with CRM applications to obtain positive results for clients across the world, was in desperate need of a new backup system.

"Our storage requirements had grown 800 percent over the past three years," said Craig Flynn, president of TreeHouse Interactive. "It was vital for us to find a very dependable and automated backup solution that would work as planned and not create any headaches. The RDX QuikStation was that solution."

The Tandberg Data RDX QuikStation is an eight-dock, network-attached removable disk library that is specifically designed to provide a multi-cartridge platform for data protection and off-site disaster recovery. Users can configure the appliance in up to 10 unique storage device modes, including as a tape library, tape autoloader, virtual RDX drives, standalone tape drives, generic disk drives or a combination of tape and disk. By using 1TB RDX cartridges, a maximum online capacity of 8TB can be achieved, with limitless offline capacity.

According to Flynn, his clients come to TreeHouse to automate the key business processes associated with partner relationship management, channel sales, sales force automation and multi-channel marketing to increase revenue and decrease costs. With millions of applications records updated daily as well as myriad portals, email campaigns and internal development data, TreeHouse maintains a heavy workload. They manage a total of 10TB of data split between the development and production departments.

"It was very important for us to install a backup appliance that worked seamlessly with our existing backup software, without any configuration issues," said Sione Vimahi, systems engineer at TreeHouse. "The RDX QuikStation quickly detected our software. The fact that the appliance was instantly compatible was a major factor in our decision to go with the product."

Today, the RDX QuikStation is used to perform regular backups of the firm’s 20 servers. "Our backups must run smoothly," said David Barnett, director of IT at TreeHouse. "Our TreeHouse clients cannot afford service or host disruptions. The RDX QuikStation has been a flexible and reliable backup device, allowing us to perform speedy backups and access our data when necessary."

RDX Technology Overview

RDX technology is an economical and easy-to-use removable disk-based storage system for small- and medium-sized businesses. The technology combines the best of tape storage"reliability, portability, long archive life and low cost"and the best of disk"speed, random access and ease of use. The RDX technology’s unique design allows for full forward and backward compatibility between current and new generations of RDX docks and RDX cartridges, earning it a reputation as a data storage solution with a strong return on investment.

Since its introduction, RDX technology has been adopted by most major OEM server manufacturers, including Fujitsu, HP, Hitachi, IBM, Lenovo, NEC and Toshiba. While the entry-level tape drive market continues to decline, the RDX market continues to climb -- with more than 400,000 RDX docks and 1.4 million RDX cartridges shipped since 2007. In May 2011, Tandberg Data acquired the RDX business from ProStor Systems.

RDX cartridges are available in hard drive and solid-state disk drive capacities ranging from 64GB to 1TB. High native storage capacities combined with the RDX drive’s 648 GB/Hour speed means full backups can be performed every day in much less time than it takes to do incremental backups to entry-level tape.

Today’s RDX-based solutions include single dock systems, LAN-attached disk-based appliances and multi-cartridge removable disk libraries. RDX systems are used by organisations for data storage, backup, archive, disaster recovery and cloud seeding, among other applications.

About Tandberg Data
Tandberg Data is a leading global supplier of data protection and data storage solutions for small- and medium-sized businesses. The company’s wide range of cost-effective storage products and services provides customers with best-in-class tape, disk, removable disk and software solutions for backup, archiving and disaster recovery. These solutions are marketed through a global channel of qualified resellers, distributors and major server OEMs. An extensive service and support network supports all Tandberg Data products worldwide.

Additional Resources:
Learn more about Tandberg Data’s solutions at www.tandbergdata.com
Follow Tandberg Data on Twitter: twitter.com/tandbergdata
Join the Tandberg Data conversation on Facebook: www.facebook.com/tandbergdata

Tandberg Data and the Tandberg Data logo are trademarks of Tandberg Data. RDX is a registered trademark of Tandberg Data.
All other trademarks are the property of their respective owners.

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About Tandberg Data

Tandberg Data is a leading global supplier of data protection solutions for the SMB. Tandberg Data offers a wide product portfolio, ranging from RDX removable disk, disk-based solutions, deduplication software, tape drives, tape automation and media for small and medium-sized organizations. All solutions are supported through a worldwide service and support network, recognized globally for its outstanding levels of service. In addition to the standard warranty and support offerings, on-site service upgrades provide Tandberg Data customers with further peace of mind.

Tandberg Data markets its solutions exclusively through a global channel of qualified resellers and distributors. This channel model is supported by OEM agreements with major server manufacturers including Fujitsu, HP, Hitachi, IBM, Lenovo, NEC and Toshiba. For further information, please visit www.tandbergdata.com.

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Tandberg Data, StorageLibrary, StorageLoader, SecureService, AccuGuard, AccuVault, QuikStor and QuikStation are trademarks of Tandberg Data. RDX is a registered trademark of Tandberg Data. All other trademarks are the property of their respective owners.

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