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Tandberg Data Announces Green Initiative with Rebates for Recycling

BOULDER, COLO. - April 15, 2008-Tandberg Data (OSE: TAD), a global supplier of backup and archiving solutions, today announced a new program called Rebates for Recycling, a "green" initiative that helps IT managers save money as they help save the planet by reducing energy consumption. Tandberg Data's Rebates for Recycling provides significant incentives - from $50 to $600 - for those who sign up to recycle old, inefficient tape storage devices and replace them with new, high-efficiency tape storage products.

The new Rebate for Recycling program from Tandberg Data responds to an EPA report indicating that 90% of U.S. data centers will experience power failures and brownouts in 2008 and that 50% of large data centers will fall short of the needed power and cooling capacity to operate their high-density storage equipment by the end of this year, thus making energy consumption a critical concern for data center managers.
"As IT and storage administrators upgrade their data protection solutions, we want to give them a green incentive to recycle their old storage device in favor of a new one with a smaller footprint, higher capacity, and greater energy efficiency," said Meghan Turner, Director of Marketing for the Americas, Tandberg Data.  "Disk and tape both have their place in the data center, but the fact remains that tape is the most energy efficient and most economical data archival solution."  
Rebates for Recycling Program Details
When a customer agrees to recycle an old tape solution - any tape product whether it's from Tandberg Data or not - the company will give the customer a rebate toward the purchase of a new Tandberg Data tape device. Customers must submit the rebate request in advance online at The offer is valid through June 30, 2008 and offers a variety of green discounts, starting with $150 toward the purchase of any Tandberg Data StorageLoader and $300 toward the purchase of any Tandberg Data tape library.
Double Incentives for Current Customers
Existing customers of select Tandberg Data or Exabyte legacy products will receive an even greater incentive to move up to a new, energy efficient device with DOUBLE the discount, saving up to $600 on any Tandberg Data tape library. Existing legacy customers can review full details and request rebates at
All rebate requests must be submitted online. All rebate recipients will receive the discount upon purchase of a new product through the authorized reseller of their choice. Tandberg Data will respond to both the recipient and the reseller when the discount has been authorized.  Authorization will be given within 48 hours of submission. Authorization and purchase must be completed by June 30, 2008. Any purchase made prior to this authorization is not valid for the rebate. See full details online.
Online Solutions Forum
In addition to the Rebates for Recycling program, Tandberg Data also is encouraging a dialogue on this issue, including such topics as Power Consumption and Energy Use, Heat Removal and Management, and Data Center Infrastructure and Design in an online forum. As an incentive for participation in the discussion, the company will give away a Tandberg Data LTO-4 tape drive - the LTO drive with the lowest power consumption in the industry - 36% lower than Quantum and 40% lower than HP (LTO-4 External Tape Drives Energy Consumption: Tandberg Data - 18W; HP - 30W; Quantum - 28W).  To contribute to the online discussion and read details about the LTO-4 tape drive give-away, go to 
"Saving a buck is always important," added Turner, "but we can't ignore the impacts of skyrocketing energy demand. There is no single solution to the challenge of growing energy requirements and the increasing need for greater storage capacity, but every step in the right direction will help.  That's why we want to do our part by helping to facilitate a discussion about real world solutions and by continuing to produce the most energy-efficient storage products as possible." 

About Tandberg Data

Tandberg Data is a leading global supplier of data protection solutions for the SMB. Tandberg Data offers a wide selection of business-grade storage solutions, ranging from disk-based appliances, such as the RDX QuikStor™, the DPS1000 Series™ VTL and DPS2000™ Series NAS, to automated tape solutions like the Tandberg Data StorageLoader™ and StorageLibrary™ Series. Tandberg Data also offers tape drives, based on the LTO, DAT, SLR™, and VXA® tape technology platforms, and media. Tandberg Data solutions are supported by AccuGuard, a robust, easy-to-use deduplication software. All solutions are supported through a worldwide service and support network, recognised globally for its outstanding levels of service. In addition to the standard warranty and support offerings, on-site service upgrades provide Tandberg Data customers with further peace of mind.

Tandberg Data products are supported by all major operating systems and software applications to successfully integrate and operate in heterogeneous storage environments. All solutions are designed to meet the growing storage requirements of small and medium-sized organizations with scalability, reliability, and backward compatibility features that ensure cost-effective operation and  long-term investment protection.

Tandberg Data markets its solutions exclusively through a global channel of qualified resellers and distributors. This channel model is supported by OEM agreements with major server manufacturers including Apple, Fujitsu, Fujitsu Technology Solutions, HP, Hitachi, IBM, and NEC.

For further information, please visit

Tandberg Data StorageLibrary, StorageLoader, SecureService, DPS1000 Series, DPS2000, VXA, SLR and RDX QuikStor are trademarks of Tandberg Data. RDX is a registered trademark of ProStor Systems, Inc. LTO is a trademark of HP, IBM, and Quantum. All other trademarks are the property of their respective owners.

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